I knew it was coming. The brains behind all this told me it was looming. That doesn’t make it anymore surreal. Sometime this weekend, likely during the McGregor vs Diaz 2 fight, this little website reached ONE. MILLION. PAGE VIEWS. Oh, and Saturday night was also the biggest day in site history for traffic. Fuck you, Google, you done been had.
Something weird is happening here.
This whole thing started, officially, on July 6, 2015. I’m fond of noting that I’m pretty sure the reason is that Brother Brian and Admin Tony knew I needed an outlet of some sort or else I’d start sending threatening letters to Senators. Little did they know, I now can just put them here. (I KNOW YOU HAVE KILLED PEOPLE, HILLARY CLINTON!)
I wrote on January 1st, during the obligatory “Thanks for visiting” post that every website is mandated to have under Net Neutrality Laws that we had just reached 100,000. I was over the moon then. In 5 months we went from nothing to ONE HUNDRED THOUSAND! Wow. That’s pretty cool for a website that is 10% the most intelligent stuff you’ll ever read and 90% Bear Porn.
And now we’re at ONE. MILLION. PAGE. VIEWS.
ONE. MILLION. FUCKING. PAGE. VIEWS.
In 13 months, basically due to everyone but me – because let’s face it, I’m an anchor on a Go-Fast Boat – this thing grew from an embryo to a potential late stage abortion to a toddler to now a full grown teenager. I hope we stay here. Adulthood sucks.
Again, I knew this was coming. I prepared the little graphic thing you see above (“prepare” means found on Google Image and added some text). I even knew I wanted to write something. But I have nothing. No great words of wisdom, no insight into how this happened beyond, “Listen to people who know what they’re doing and things actually WILL work.” The only downside is there’s no way my mother would ever be proud of me, what with all the swearing and half-naked women. Moms are like that.
This whole thing is somewhere between the New York Times and the National Enquirer (The NY Post?). I hope it always remains that way. I hope we start having months with 1 million views – I suspect we will – but even when we do, I hope we still are happy to make videos of Conor McGregor throwing a water bottle at Justin Bieber and writing an April Fool’s Joke that legitimately upset Dana White.
To everyone who ever clicked, which started as friends and family, who have put up with me endlessly annoying them on Facebook, all the Facebook groups we’ve desperately begged to click on an article (even that weird one that banned me because I guess they don’t like good content?), all – ALL – of the people who ever contributed, be it multiple articles a week or just one time when you were drunk and thought, “I’ll bet Mike would publish this” (you were right), Brian and Tony for making sure that the good work we do here actually gets the proper attention it deserves, and to Mickey, my lover, my silent guardian, my best friend: THANK YOU!
As for what’s next? More guests. I’m humbled by some of the people who’ve done podcasts with me, from Dan Severn to Mishka Shubaly to that one random dude from Twitter who gave me his phone number and talked to me for 30 minutes. Man, I love knowing that I still plug shit, even in a thank you note.
More amazing articles. More amazing writers and thoughts and videos and who knows. I know I don’t. 13 months ago, I wouldn’t have dreamed it would become this! Hell, I would’ve put 50/50 odds I’d have been killed by someone in this time. That I haven’t means that America’s gun problem isn’t problem enough.
And if this all goes away tomorrow? It was a hell of a ride. But it won’t. Once a website starts in motion, it stays in motion. Einstein said that.
– Mike Coughlin
August 22, 2016